This line is able to compensate the quality requirements of the modern consumer, with an extremely attractive price, so much that many companies large retail attentive to the containment of inflation, prefer it in the role of service to the consumer.

A wise management of the logistics flow and optimizing distribution, possible with this type of product, makes possible to ensure distribution and the consumer, more sensitive to price factor, a good product at a price,
                                               certainly competitive.

It is eminently suitable for consumers faithful to the great tradition of classic Italian rice and for large families. It is marketed in the traditional cushion packaging, in protective atmosphere.